Outdoor Event Structures for Festivals & Brand Activations

Increase your floor space dramatically by adding stairs and another floor. You can have up to 3 floors in total! This combined with the use of half walls on the upper floors provides a great 360° view for visitors or VIPs, making it ideal for sporting events. Or use full walls to create a designated meeting area away from the hustle and bustle downstairs.

Stunning single, double, or triple deck event structures

Outdoor event structures are modular, engineered environments designed for large‑scale brand activations, festivals and high footfall outdoor events. Unlike traditional marquees, these structures support multi‑level configurations, architectural finishes and integrated branding, creating elevated spaces for engagement, hospitality and audience experience. All outdoor event structures are configured to suit site constraints and are subject to structural design and approval.

Designed for touring campaigns and one off activations alike, each structure combines architectural presence with practical performance, making it ideal for brands, agencies and event producers seeking standout outdoor solutions.

Each structure is developed through a considered design process, allowing layouts, levels and internal zoning to be configured around audience flow, operational requirements and brand objectives. Modular components enable features such as elevated viewing areas, hospitality zones and service spaces to be integrated without compromising structural clarity or site efficiency.

Outdoor Event Structures Gallery

Modular and Multi‑Level Event Structures for Brand Activations

Outdoor event structures are engineered to support experiential marketing, hospitality and audience engagement at scale. Modular construction allows each structure to be configured around campaign objectives, site constraints and audience flow, making them well suited to festivals, touring activations and complex outdoor environments.

The system supports two and three level configurations, enabling brands and agencies to layer experiences vertically while maintaining clear circulation, sightlines and operational control. All layouts are developed to suit the specific site and are subject to final structural design and approval.

Key benefits include:

Modular layouts designed around activation briefs and site conditions
Strong architectural landmarks for busy festival and public environments
Efficient build and breakdown suited to touring schedules
Designed for repeat use across multiple events and locations

Multi‑level configurations typically combine ground‑level engagement with elevated viewing, hospitality or entertainment spaces, allowing brands to maximise presence and visibility without increasing footprint.

Footprint, Capacity and Audience Use

Outdoor event structures typically require a minimum footprint of approximately 12m x 12m, allowing space for the structure itself alongside guying, ground fixings and safe circulation. Final space requirements may vary depending on site conditions, access constraints and intended use.

Capacity is determined by the approved layout and use of each level rather than headline figures. As a general guide, multi‑level outdoor event structures may accommodate:

Second floor capacity of up to 50 people
Third floor capacity of up to 35 people

All capacity guidance is indicative only. Final occupancy limits are confirmed following structural assessment, layout approval and consideration of access and egress requirements.

Structure Finish and Branding Options

Structures are supplied as a complete structural shell, allowing brands and agencies to apply finishes and branding that align with campaign objectives.

White tented roof and awnings supplied as standard
Optional branded guard boards available

Brand ready surfaces designed for high visibility
Suitable for festivals and outdoor public environments

Why Choose Outdoor Event Structures Over Traditional Marquees

While marquees have long been used for outdoor events, modern outdoor event structures offer significant advantages for premium brand activations and festivals.

Stronger architectural presence and brand impact
Multi level configurations not possible with standard marquees
Improved audience flow and elevated viewing opportunities

Designed for experiential marketing rather than simple shelter
More suitable for high footfall, high visibility environments

For brands seeking more than a functional cover, outdoor event structures deliver a purpose built platform for engagement, hospitality and storytelling.

Design Process and Lead Times

Initial feasibility response typically provided on the same day where possible
Concept sketches supplied within one to two days depending on complexity

Layouts provided as SketchUp visuals or PDF plans
Pricing usually supplied alongside layout designs

Outdoor Event Structures FAQs

What are outdoor event structures used for?

Outdoor event structures are used to create temporary, high impact environments for festivals, brand activations, live events and corporate hospitality. Common uses include viewing platforms, experiential spaces, bars, retail activations and VIP hospitality.

Are outdoor event structures suitable for festivals?

Yes. These structures are ideally suited to festivals, offering elevated viewing, strong branding opportunities and efficient use of space within busy outdoor environments.

How much space is required?

A minimum footprint of 12m x 12m is typically required to allow for the structure and ground fixing positions. Final requirements depend on site conditions and layout.

Can outdoor event structures be branded?

Branding options are available, including optional branded guard boards and brand ready surfaces designed to maximise visibility and audience engagement.

Are all multi level structures subject to approval?

Yes. All multi level configurations are subject to final structural approval based on layout, usage and site conditions to ensure safe operation.

30+

Years’ Experience

400

Average projects per year

80

Best Stand awards

126

Active Global Clients

Get in touch with us today to discuss our sustainable outdoor structures

+44 1793 613088

WHY CHOOSE ACCESS DISPLAYS?

Our team are some of the most experienced individuals in the industry, and we are one of the most successful UK trade show builders.
We can support your business with turn-key solutions and a dedicated point of contact.

Free Design

Get in touch to find out more about our free design service. Award winning outdoor structure design.

Dedicated Project Manager

Dedicated project manager on hand to assist from design until the very end of the event. Let us worry about the paperwork and regulations.

Increase Your ROI

We’ll help you to get the most out of your outdoor event. We also offer free advice based on our 30+ years’ experience as trade show builders in the UK and Europe.

Contact us today

As one of the UK’s leading outdoor event suppliers, we have many more options available

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What our customers say

Gary Warner

Thank you very much for all your team’s efforts with our MACH show exhibition stand. The show’s been a great success and we’ve been thrilled with your attention to detail to ensure we’re entirely happy with stand.

– Gary Warner (Movex Equipment)

Michael Smith

I just wanted to say I have been doing this job for many years but not one stand builder has ever been so accommodating or as professional as your team but I want to single out Emma Thatcher as she has been simply outstanding as a project manager a true asset to your company.
– Michael Smith (World Kitchen)

Simon Durant

We were 100% happy with the stand and the staff who erected and dismantled the stand both of whom were excellent, we have booked a slightly bigger space for W18 if you would like to pencil us in.
– Simon Durant (LEUCO GB)

Gary Davies

I have exhibited at shows for over 20 years and been stand manager for the last 12 and this show was the most stress free, particularly during build. Your stand builders were very professional and hard working with great communication from all the guys.
– Gary Davies (Sunnen Products)

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