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Before you book trade show stands it is imperative that you undertake some research to identify the right Trade show in order to get a return on your investment. There are many ways in which you can research a shows success before you book or design any trade show stands. Publications such as Exhibition Bulletin run regular features such as Audit Watch. Here you will be able to see which trade shows are in decline and which shows are improving their attendance levels and exhibitor numbers. By speaking to the organisers you should be able to get hold of previous years exhibition catalogues to see which clients are rebooking their trade show stands and which ones are not. It is always a good idea to speak to these companies to find out why they have rebooked their trade show stand, who attends the show and how successful it was for them. Obviously you need to make sure that the types of visitors are right for your organisation and products or services. Here are some examples of newly released ABC certificates published in Exhibition Bulletin. It’s this sort of information that gives the smart exhibitor an advantage before they book any trade show stands.
| | Trade Show name: | In Cosmetics | | Organiser Name: | Reed Exhibitions | | Exhibition Classification: | Chemical Industry | | Total Attendance: | 9190 | | Total Visitor Attendance (Registered): | 6233 | | Other Attendance: | 2957 | | Previous Attendance: | 6796 |
| | Trade Show name: | ITEC | | Organiser Name: | Reed Exhibitions | | Exhibition Classification: | Education & Training | | ABC Primary Attendance: | 2584 | | Total Attendance: | 2584 | | Total Visitor Attendance (Registered): | 1467 | | Other Attendance: | 1117 | | Previous Attendance: | 3020 |
| | Trade Show name: | Natural and Organic Products | | Organiser Name: | Full Moon | | Exhibition Classification: | Food and Drink | | ABC Primary Attendance: | 6497 | | Total Attendance: | 6497 | | Total Visitor Attendance (Registered): | 6412 | | Other Attendance: | 85 | | Previous Attendance: | 7424 |
| | Trade Show name: | Pro2Pac | | Organiser Name: | Fresh RM | | Exhibition Classification: | Food and Drink | | ABC Primary Attendance: | 17069 | | Total Attendance: | 17069 | | Total Visitor Attendance (Registered): | 12900 | | Other Attendance: | 4169 | | Previous Attendance: | Launch |
| | Trade Show name: | British Bridal Exhibition Harrogate - Spring | | Organiser Name: | Ocean Media Group Ltd | | Exhibition Classification: | Fashion, Clothing Textiles | | ABC Primary Attendance: | 2848 | | Total Attendance: | 2848 | | Total Visitor Attendance (Registered): | 1168 | | Other Attendance: | 1680 | | Previous Attendance: | 2420 |
At Access Displays we have a database of every single exhibition that is listed throughout the world. We can search by Industry category, Location or date. If you would like advice on which event you should be using your trade show stands then please contact us. Related pages:
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